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	<title>Gourmet Coffee Zone - Daily Blog &#187; Coffee Industry</title>
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	<description>If it has something to do with coffee, we want to talk about it.</description>
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		<title>McDonalds Iced Coffee &#8211; Smart and Savvy Advertising</title>
		<link>http://blog.gourmet-coffee-zone.com/2008/04/08/mcdonalds-iced-coffee-smart-and-savvy-advertising/</link>
		<comments>http://blog.gourmet-coffee-zone.com/2008/04/08/mcdonalds-iced-coffee-smart-and-savvy-advertising/#comments</comments>
		<pubDate>Wed, 09 Apr 2008 00:37:20 +0000</pubDate>
		<dc:creator>Mark Harris</dc:creator>
				<category><![CDATA[Coffee Industry]]></category>
		<category><![CDATA[iced coffee]]></category>
		<category><![CDATA[iced coffee ads]]></category>
		<category><![CDATA[iced coffee commercial]]></category>
		<category><![CDATA[mcdonalds]]></category>
		<category><![CDATA[mcdonalds iced coffee]]></category>
		<category><![CDATA[Starbucks]]></category>

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		<description><![CDATA[If you live in the US and you haven&#8217;t seen the latest McDonald&#8217;s Iced Coffee commercials on TV, its possible it hasn&#8217;t hit your market yet.  Here in Southern California, a marketing campaign blitz is underway.  See Premium Roast Iced Coffee at a Southern California McDonald&#8217;s &#8230;
If you&#8217;ve managed to miss the McDonald&#8217;s [...]]]></description>
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		<slash:comments>30</slash:comments>
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		<title>Starbucks Competion &#8211; The Future for Independent Coffee Houses</title>
		<link>http://blog.gourmet-coffee-zone.com/2008/02/20/starbucks-competion-the-future-for-independent-coffee-houses/</link>
		<comments>http://blog.gourmet-coffee-zone.com/2008/02/20/starbucks-competion-the-future-for-independent-coffee-houses/#comments</comments>
		<pubDate>Thu, 21 Feb 2008 07:43:53 +0000</pubDate>
		<dc:creator>Mark Harris</dc:creator>
				<category><![CDATA[Coffee Industry]]></category>
		<category><![CDATA[Coffee Houses]]></category>
		<category><![CDATA[independent coffee houses]]></category>
		<category><![CDATA[indie coffee houses]]></category>
		<category><![CDATA[starbucks competition]]></category>

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		<description><![CDATA[It&#8217;s a constant lament, almost a monotonous drone, actually.  How often do we hear that &#8220;Starbucks competition is going to drive all the independent coffee houses out of business&#8221;?
I also continue to hear lots of complaining about Starbucks quality lately.  Mediocre coffee, uninspiring espresso shots coming off the automatic push-button Verismo machines,  [...]]]></description>
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